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Author: Kim Pitsko

  • How Data Clean Rooms Are Changing Ad Measurement, Privacy, and Fraud Prevention in the U.S.

    September 24, 2025
  • FAST Channels: Free Streaming’s Growth Engine in 2025

    August 13, 2025
  • How AI Is Transforming U.S. Digital Ad Publishers: Strategic Takeaways for Growth

    How AI Is Transforming U.S. Digital Ad Publishers: Strategic Takeaways for Growth

    July 22, 2025
  • How to Measure Brand Lift from DOOH Campaigns

    How to Measure Brand Lift from DOOH Campaigns

    July 2, 2025
  • Digital Out-of-Home (DOOH) Advertising in the United States: A Brief Guide to Maximizing Impact

    Digital Out-of-Home (DOOH) Advertising in the United States: A Brief Guide to Maximizing Impact

    June 12, 2025
  • Is GenAI Getting…Generic? Beat Bot Monotony With These Content Tactics

    Is GenAI Getting…Generic? Beat Bot Monotony With These Content Tactics

    May 30, 2025
  • How The Summer Season Impacts Your Ad Performance (And What To Do About It)

    How The Summer Season Impacts Your Ad Performance (And What To Do About It)

    May 20, 2025
  • Zero Degree Is Here: How We Keep Ad Performance Hot, Even When the Economy Cools

    Zero Degree Is Here: How We Keep Ad Performance Hot, Even When the Economy Cools

    May 13, 2025
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